Why KACHI

Why Japan entry becomes expensive.

Most of the cost isn't the market. It's entering without a Japan-side decision partner.

1 ·The cost of doing it alone

Cost type
Business risk
What KACHI reduces
Entity setup & compliance
Business riskfixed annual cost before any validated revenue
What KACHI reducesneed to incorporate before validation
Senior Japanese hire
Business riskfull salary with no plan to execute
What KACHI reducesneed for a country manager too early
Separate vendors
Business risk6–7 contracts, no one owns the outcome
What KACHI reducescoordination cost and dropped threads
Wrong early decisions
Business riskproduct, price, channel, or partner locked in wrong
What KACHI reducesdecision risk — structured Go / Hold / Redesign
Management time
Business riskowner attention consumed by coordination
What KACHI reducesone counterpart instead of many threads

2 ·The risk of incorporating or hiring too early

An entity and a country manager are the right moves — after validation. Made too early, they turn an open question into a fixed monthly burn.

Validation first.
Commitment second.

3 ·One counterpart, not seven threads

Without KACHI7 threads
You(Thailand)legaltaxlogisticsECtranslationdesignchannels

Every contract, every follow-up, every dropped thread — owner attention pays for all of it.

With KACHI1 counterpart
You(Thailand)KACHIJapan market deskJapan-side partnersvendorschannels

One senior counterpart holds the strategy and organizes every Japan-side thread.

4 ·How KACHI reduces decision risk and coordination cost

A senior Japan-side counterpart holds your strategy, organizes the issues, develops partners, and turns each month into decided, executed steps — before you commit to an entity, a hire, or major investment.

5 ·KACHI, compared honestly

Self-managed entry
KACHI
Decision ownership
Self-managed entrysplit across vendors and your own time
KACHIone accountable Japan-side counterpart
Cost profile
Self-managed entryfixed commitments before validation
KACHIscaled engagement, from 20,000 THB
Speed to decision
Self-managed entrymonths of collecting opinions
KACHIGo / Hold / Redesign inside the Diagnostic
Market research firm

Delivers a report; you still decide alone. KACHI sits beside you through the decision and the next step.

Sales agency

Pushes product before market fit. KACHI decides where and how to sell first.

Translation / production vendor

Produces output on request. KACHI decides what's worth producing — then directs it.

Japan country manager

Right hire — after validation. KACHI is the desk beside you before that commitment makes sense.

6 ·Priced against the alternative: hiring in Japan.

Bilingual business-development manager
≈ 228,000–274,000 THB / mo, all-in
plus 30–35% of annual salary in agency fees
Country manager
800,000 THB / mo and up
plus hiring fee, onboarding, turnover risk
KACHI · Japan Strategy Partner
from 200,000 THB / mo
no hiring fee, no turnover risk, month to month

Senior Japan-side judgment for less than one hire — and a fraction of a country manager. Indicative Japan market rates; refined during the diagnostic.

We work to a real horizon. Most Japan entries take 12–18 months to prove out, and we review the engagement with you every quarter — so you continue only when the evidence says continue.

One senior counterpart on the Japan side.

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See how engagements scale — or know where you stand first.